Thursday, April 19, 2007

Save Our Chocolate

This is important - the most important thing you may do in the next couple of days.

http://www.latimes.com/news/opinion/commentary/
la-oe-may19apr19,0,2342362.story?coll=la-home-commentary


But perhaps no longer. The FDA is entertaining a "citizen's petition" to allow manufacturers to substitute vegetable fats and oils for cocoa butter.

The "citizens" who created this petition represent groups that would benefit most from this degradation of the current standards. They are the Chocolate Manufacturers Assn., the Grocery Manufacturers Assn., the Snack Food Assn. and the National Cattlemen's Beef Assn. (OK, I'm not sure what's in it for them), along with seven other food producing associations.
.....
I can tell you right now — we will notice the difference. How do I know? Because the product they're trying to rename "chocolate" already exists. It's called "chocolate flavored" or "chocolaty" or "cocoalicious." You can find it on the shelves right now at your local stores in the 75% Easter sale bin, those waxy/greasy mock-chocolate bunnies and foil-wrapped eggs that sit even in the most sugar-obsessed child's Easter basket well into July.

It may be cocoa powder that gives chocolate its taste, but it is the cocoa butter that gives it that inimitable texture. It is one of the rare, naturally occurring vegetable fats that is solid at room temperature and melts as it hits body temperature — that is to say, it melts in your mouth. Cocoa butter also protects the antioxidant properties of the cocoa solids and gives well-made chocolate its excellent shelf life.

Because it's already perfectly legal to sell choco-products made with cheaper oils and fats, what the groups are asking the FDA for is permission to call these waxy impostors "chocolate." Because we "haven't formed any expectations."


Go here - right now - find docket 207P-0085 - and let the FDA know that chocolate needs to remain chocolate. Comments end on 4/25.

http://www.accessdata.fda.gov/scripts/oc/
dockets/comments/commentdocket.cfm


BTW - the darker the better.

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